Collaborations

Cara Delevingne for TAG Heuer


28 02 2018

British model and TAG Heuer ambassador Cara Delevingne stars in the Swiss watch brand's latest Don't Crack Under Pressure campaign.

The campaign was shot in South Africa by wildlife photographer David Yarrow, who took to social media to comment 'Cara’s eyes are intoxicating and it is one reason why she is now a world famous and iconic model. There are of course many other reasons for her success - work ethic, dedication and talent spring to mind. But from the moment @TagHeuer commissioned me to shoot the 2018 #DontCrackUnderPressure campaign, I knew her eyes were going to be pivotal to the narrative'.

Sign up for our free newsletter

Get weekly news updates from The Media Eye, straight to your inbox

Get the inside track

Sign up to access the complete contact and operational data your peers rely on.